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Is investing in a Wix website worth it?


Wix is a domain hosting website that offers many different plans for small- and medium-sized businesses. It’s ideal for businesses that desire creative freedom but don’t have the coding knowledge to make it happen. Some people wonder if investing in a Wix website is worth it. The answer depends on why you are using it.

Customers have the option to choose between a free or paid website. The free option is good for a basic business or people researching if Wix is the best option for them. It is commitment free and does not require a credit card to access.

The free option allows users to access and use Wix’s extensive collection of images, which is similar to Shutterstock. This option also includes access to the Wix App Market, where users can purchase apps or utilize the free apps available. Wix also offers over 500 customizable templates that are free for everyone.

The free option is good for those interested in creating a temporary project, because each paid plan requires a monthly or annual subscription. This option is also ideal for internal operations because it includes a subdomain If you are trying to promote your business, steer away from subdomains because they may appear unprofessional.

A typical free Wix user could be a bride that wants a simple, temporary wedding website or a freelancer trying to showcase something specific to a client.

The free option includes 500MB of storage and 500MB of bandwidth as well as unlimited access to Wix Support which includes step-by-step walk-throughs, articles, and video tutorials.

While Wix offers many different features that are free for all users, there are some drawbacks. This option includes a subdomain and displays ads and Wix’s logo, which can be a challenge when trying to establish credibility or brand awareness.

In contrast, paid websites allow for business growth. Wix offers five different plans that range from $5 to $25 a month. All paid sites include Google Analytics and premium customer support to enable small businesses to flourish. Paid websites also include a personal domain name.

If investing in a Wix website, seems scary to you, Wix offers a very basic Connect Domain plan for just $5 a month. This plan is a small step up from the free option as it offers 500 MB of Bandwith and 500 MB of storage. This plan, although it has ads, does not have a subdomain. It’s a good choice for someone that just wants the bare minimum.

There are many additional options with the paid version depending how high up on the tier you go. The Unlimited, eCommerce, and VIP plans all include ad vouchers to Google AdWords and Facebook Ads, a Site Booster app that allows for SEO establishment, and a Form Builder app that creates custom forms.

The two most expensive plans also include an online store to sell products and services. This online store has an extremely customizable gallery and template. It also includes a seamless checkout process that is connected to PayPal. The VIP plan also includes VIP support, priority response, and a professional website review.

For more information about investing in a Wix website, check out our blog where we list the details of each option.