Our Blog
5 Things Every Website Needs
Websites are a great way to communicate with your customers and lead them down a path to conversion. The aspects a website needs often varies depending on the industry, but there are some features that should be universally included for any business. Google...
5 Tips to Make Your Instagram Stand Out
The social media landscape is constantly evolving. Popularity between platforms can change drastically from one year to the next. Each has its own demographic and target audience, but Facebook and Youtube continue to hold the top spots for overall popularity....
The Importance of Color in Branding
Branding is an action. It is the marketing practice of actively shaping your brand. Your brand is the combination of all tangible and intangible aspects that represent your business. The tangible elements consist of things like: your logo, fonts, marketing materials,...
Canva Vs Adobe for Social Media
When it comes to social media, having diverse content is key. Photos, videos, and branded graphics are all standard types of content that you should be posting. The question is where do you get the branded graphics? Ideally you would talk to your marketing team...
Why we Prefer WooCommerce to Shopify
Whenever we start an ecommerce project, we always get asked the same two questions. First, what are our thoughts on using Shopify, and second, what makes WooCommerce our preferred e-commerce platform? Honestly, these are great questions and I wanted to take some time...
How a Strong Marketing Voice Can Help You Succeed
With the presence of social media today, it’s important to establish a strong voice for your marketing. It’s easy to be forgotten in the mountains of content consumers view every day. Inconsistencies across your media channels can spell disaster for your brand. Don’t...
For Developers
Your WordPress Installation Walkthrough
So you’re ready to join the millions of websites that are powered by WordPress? Installing WordPress on your website doesn’t have to be hard. Beginners and experts alike can follow this walkthrough to set up a WordPress site. Before you install, you’ll need: Domain...
Tips for Blogging on Your Small Business Website
If your small business doesn’t have a blog, you could be missing out on an increase in website traffic AND the opportunity to convert your visitors into paying customers. We get it, not many people wake up each morning excited to write a 500+ word blog. Luckily, we’re...
For Designers
How to Use Pop-ups Without Being Annoying
Have you ever visited a website, and before you could even read anything on the page, you were bombarded by pop-up after pop-up with “urgent” calls-to-action? After an experience like that, chances are you exited the page as quickly as possible and found the...
6 Web Design Influencers you Should be Following
Influencers offer new perspectives, ideas, and advice to specific niches. If you are someone interested in web design, or are in the process of coming up with ideas for your own website, there are many people you can follow on social media who will help you expand...