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Call to Action Colors: Choosing the Color to Increase your Conversions

Call to Action Colors: Choosing the Color to Increase your Conversions

Conversions spell success for your business. Clicking that button, whether it be “get started”, “buy now”, “subscribe”, or more, means more leads and sales for your company. Enticing your potential customers can be tricky. Choosing the right call to action colors can...

The Anatomy of a Good Blog

The Anatomy of a Good Blog

There’s a lot that goes into writing a blog. You want it to be easy to read, while demonstrating your knowledge to your readers. Even more importantly, you want it to keep the readers’ attention and bring more traffic to your website. Make sure you keep these 8 things...

5 Things Every Website Needs

5 Things Every Website Needs

Websites are a great way to communicate with your customers and lead them down a path to conversion. The aspects a website needs often varies depending on the industry, but there are some features that should be universally included for any business.  Google...

The Importance of Color in Branding

The Importance of Color in Branding

Branding is an action. It is the marketing practice of actively shaping your brand. Your brand is the combination of all tangible and intangible aspects that represent your business. The tangible elements consist of things like: your logo, fonts, marketing materials,...

Canva Vs Adobe for Social Media

Canva Vs Adobe for Social Media

When it comes to social media, having diverse content is key. Photos, videos, and branded graphics are all standard types of content that you should be posting. The question is where do you get the branded graphics?   Ideally you would talk to your marketing team...

Why we Prefer WooCommerce to Shopify

Why we Prefer WooCommerce to Shopify

Whenever we start an ecommerce project, we always get asked the same two questions. First, what are our thoughts on using Shopify, and second, what makes WooCommerce our preferred e-commerce platform? Honestly, these are great questions and I wanted to take some time...

Steps for Planning Your Website

Steps for Planning Your Website

If you’re not a designer or web developer, the task of creating a website for your business is definitely intimidating. With so many different options for building a website on your own, you and your team can be confident that you’ll be able to create a functioning...

Industry Best Practices for Your Small Business Website

Industry Best Practices for Your Small Business Website

The task of building your own website can seem daunting. Fortunately, there are so many great resources for spinning up an inexpensive website in only a matter of hours. While there is a lot of design freedom in these drag-and-drop website builders, there isn’t always...

Seven Benefits of Building a Website for your Small Business

Seven Benefits of Building a Website for your Small Business

[vc_row][vc_column][vc_column_text] When making a decision about creating a new website for your small business, the first pushback is usually cost. Business owners don’t like to see money flying out of the door without a solid promise of return. However, the bottom...

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