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Websites & Marketing
5 Things Every Website Needs
Websites are a great way to communicate with your customers and lead them down a path to conversion. The aspects a website needs often varies depending on the industry, but there are some features that should be universally included for any business. Google...
5 Tips to Make Your Instagram Stand Out
The social media landscape is constantly evolving. Popularity between platforms can change drastically from one year to the next. Each has its own demographic and target audience, but Facebook and Youtube continue to hold the top spots for overall popularity....
The Importance of Color in Branding
Branding is an action. It is the marketing practice of actively shaping your brand. Your brand is the combination of all tangible and intangible aspects that represent your business. The tangible elements consist of things like: your logo, fonts, marketing materials,...
Canva Vs Adobe for Social Media
When it comes to social media, having diverse content is key. Photos, videos, and branded graphics are all standard types of content that you should be posting. The question is where do you get the branded graphics? Ideally you would talk to your marketing team...
Why we Prefer WooCommerce to Shopify
Whenever we start an ecommerce project, we always get asked the same two questions. First, what are our thoughts on using Shopify, and second, what makes WooCommerce our preferred e-commerce platform? Honestly, these are great questions and I wanted to take some time...
How a Strong Marketing Voice Can Help You Succeed
With the presence of social media today, it’s important to establish a strong voice for your marketing. It’s easy to be forgotten in the mountains of content consumers view every day. Inconsistencies across your media channels can spell disaster for your brand. Don’t...
